Director of Sales

Company: Augurian
Location: Minneapolis
Posted on: October 18, 2024

Job Description:

Job Description: Director of Sales
As the Director of Sales at Augurian, your primary responsibility is to drive revenue growth by assisting the President and CEO in developing and executing the agency's sales strategy. Reporting directly to the President and CEO, you will be responsible for developing outreach methods, leading sales meetings, bringing in subject matter experts from our service teams, drafting proposals, closing deals, and meeting overarching business objectives. The role is critical in finding clients that fit the agency's Ideal Customer Profiles (ICPs) and who also align with our values and contribute to our long-term goals.
Responsibilities:

• Sales Strategy & Execution
  

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• Develop and execute sales strategies aligned with company goals to expand the business and increase revenue.
  
• Take the agency from 30 to 60 ICPs who share our values, trust our ROI, and fit our target market, contributing to our revenue goal of $6.1M by December of 2026.
  
• Collaborate with leadership to set and achieve sales targets, focusing on maintaining the average VPC above $8,500 per month.
  
  
  
• Client Acquisition & Relationship Building
  
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  • Identify and engage potential clients, focusing on companies with $20M-$100M in revenue, 50-200 employees, and marketing teams of 1-3.
    
  • Act as the primary point of contact for prospective clients, ensuring that your approach supports and aligns with Augurian's core values.
    
    
    
  • Revenue Growth & Business Development
    
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    • Drive new business opportunities that meet Augurian's criteria for ICPs and expand the client base from 30 to 60 clients by 2026.
      
    • Leverage our Wins, Case Studies, and storytelling to demonstrate ROI and position Augurian as the partner of choice for potential clients.
      
      
      
    • Collaboration & Cross-Functional Alignment
      
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      • Work closely with the President, VP of Finance, and VP of Services to ensure sales targets are aligned with organizational goals.
        
      • Collaborate with Directors and Managers who support the sales process by conducting free diagnostics and answering questions on sales calls.
        
        
        
      • Strategic Partnerships & Referrals
        
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        • Identify and cultivate prospective partners and individual referral sources.
          
        • Build trust and grow relationships with external thought leaders and prospective partners who can serve as advocates for Augurian.
          
          
          
        • Thought Leadership & Networking
          
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          • Attend industry events, conferences, and networking opportunities to promote Augurian's brand.
            
          • Engage in thought leadership activities, including social media activity and participation in workshops and conferences.
            
            
            
          • Performance & Accountability
            
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            • Track key performance metrics and provide regular reports on sales progress.
              
            • Ensure all sales efforts contribute to the growth goal of reaching $6.1M in revenue by 2026.
              
              
              
            • Organizational Culture and Core Values
              
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              • Uphold and promote the agency's core values, fostering a positive and inclusive workplace culture.
                
                
                
                What Makes Augurian a Great Place to Work
                
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                • We live by our values; Drive Success, Build Innovation, Expect Respect, Work-Life Balance, Cultivate Growth, Honor Teamwork, Live Honest, and Have Fun!
                  
                • We employ the best talent in the Twin Cities and have a culture that creates rapid development of our team.
                  
                • We give our team the power to do great work with ownership, flexibility, and accountability.
                  
                • We are award-winning for our culture, work, and growth.
                  
                • We care about our people.
                  
                  Benefits:
                  
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                  • Health insurance
                    
                  • Dental insurance
                    
                  • Vision insurance
                    
                  • 401k with match
                    
                  • Flexible PTO
                    
                  • Short term disability insurance
                    
                  • Long term disability insurance
                    
                  • Paid maternity/paternity leave
                    
                  • Charity matching program
                    
                  • Mental health programs
                    
                  • Employee resource groups
                    
                  • Hybrid model company-wide
                    
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Keywords: Augurian, Bloomington , Director of Sales, Sales , Minneapolis, Minnesota